Privacy Policy

1. Who We Are

Al Fazal International (“we”, “us”, “our”) is an agricultural export company registered in India. Our registered office is at Building No 423, VPO Kheri Mana Jaat, Sonipat, Haryana – 131103, India. We also operate a branch office in New Delhi and a corporate office in Dubai, UAE.

We operate the website alfazal.info (the “Site”) and use it to provide information about our products and services, and to receive trade enquiries from B2B buyers.

For questions about this Privacy Policy, you can contact us at: sales@alfazal.info or by post at the Sonipat address above.

2. Information We Collect

We collect personal information only when you voluntarily provide it to us, primarily when you:

• Fill in and submit the enquiry or quote request form on our website
• Send us an email at sales@alfazal.info
• Contact us via WhatsApp at +91 87663 61653
• Follow or message us on our social media profiles (Facebook, Instagram, Pinterest, LinkedIn)

The personal information we may collect includes:

• Identity data: Full name
• Contact data: Email address, phone number, WhatsApp number
• Business data: Company name, country of operation, product interests, estimated order quantities
• Communication data: The content of your messages, enquiries and correspondence with us

We also collect certain technical data automatically when you visit our website, including your IP address, browser type, pages visited and time of visit. This is collected via standard web server logs and, if applicable, analytics tools.

3. How We Use Your Information

We use the personal information you provide for the following purposes:

• To respond to your enquiry: When you submit a quote request or send a message, we use your contact details and enquiry information to prepare and send you a response, including pricing, product specifications and export documentation details.
• To communicate with you: To follow up on your enquiry, answer questions about our products, or send you information you have requested about our services.
• To manage our business relationship: If you become a buyer or trading partner, we use your information to manage orders, issue invoices, arrange logistics and maintain records as required by law.
• To improve our website: We use aggregated, anonymised technical data to understand how visitors use our site and to improve its content and functionality.
• To comply with legal obligations: We may use or retain your data as required to comply with applicable Indian laws, export regulations, accounting requirements or legal proceedings.

We do not use your personal information for unsolicited marketing or promotional emails without your prior consent.

4. Legal Basis for Processing

We process your personal information on the following legal bases:

• Legitimate interests: Responding to business enquiries, managing trade relationships, and improving our website operations. We only rely on this basis where our interests are not overridden by your rights.
• Contract performance: Where you have placed an order or entered into a trade agreement with us, processing your data is necessary to perform that contract.
• Legal obligation: Where we are required to retain records for tax, export compliance or other statutory purposes under Indian law.
• Consent: Where you have given us explicit consent, such as opting into email updates (if and when we offer this).

5. Sharing Your Data

We do not sell, rent or trade your personal information to third parties for marketing purposes. We may share your information only in the following limited circumstances:

• Service providers: We may share data with trusted third-party service providers who assist us with website hosting, email delivery, or business operations — strictly for the purpose of providing those services to us. These providers are contractually bound to keep your data confidential.
• Logistics and trade partners: For confirmed orders, we may share relevant contact and shipment details with freight forwarders, customs agents, or banking partners strictly as required to complete the export transaction.
• Legal and regulatory authorities: We may disclose information where required by Indian law, court order, or government authority, including export control regulations.
• Business transfers: In the event of a merger, acquisition or sale of our business, your data may be transferred to the acquiring entity, subject to the same privacy protections.

6. Data Retention

We retain your personal information for as long as necessary for the purpose for which it was collected, or as required by applicable law:

• Enquiry data (no transaction): We retain correspondence and enquiry data for up to 2 years from the date of last contact, in case the enquiry leads to a future order.
• Customer / buyer data (transaction occurred): We retain transaction records, invoices and related correspondence for a minimum of 7 years in accordance with Indian accounting and tax law requirements.
• Website technical data: Server logs are typically retained for 90 days.

When data is no longer needed and the retention period has expired, we securely delete or anonymise it.

7. Your Rights

Depending on your location, you may have the following rights in relation to your personal information:

• Right to access: You can request a copy of the personal information we hold about you.
• Right to correction: You can ask us to correct inaccurate or incomplete information.
• Right to deletion: You can request that we delete your personal information, subject to legal retention requirements.
• Right to object: You can object to our processing of your personal information on the basis of legitimate interests.
• Right to restrict processing: In certain circumstances, you can ask us to restrict how we process your data.
• Right to data portability: Where applicable, you may request your data in a structured, commonly used, machine-readable format.

To exercise any of these rights, please contact us at sales@alfazal.info. We will respond within 30 days. We may need to verify your identity before processing your request.

If you are located in the European Economic Area (EEA) or United Kingdom, you also have the right to lodge a complaint with your local data protection supervisory authority.

8. Cookies

Our website may use cookies and similar technologies to improve your browsing experience and understand how the site is used. Cookies are small text files stored on your device.

We may use the following types of cookies:

• Strictly necessary cookies: Required for the website to function correctly. These cannot be disabled.
• Analytics cookies: Used to understand how visitors interact with the site (e.g. pages visited, time spent). This data is aggregated and anonymised.
• Preference cookies: Used to remember your settings and preferences across visits.

You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Note that disabling certain cookies may affect the functionality of some parts of our website.

If we use third-party analytics tools (such as Google Analytics), those services may also set their own cookies. Please refer to those providers’ privacy policies for details.

9. Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration or destruction. Our website uses HTTPS encryption to protect data in transit.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

If you believe your information has been compromised or you become aware of any security issue related to our website, please notify us immediately at sales@alfazal.info.

10. Third-Party Links

Our website may contain links to third-party websites, including our social media profiles (Facebook, Instagram, Pinterest, LinkedIn) and WhatsApp. These external sites are governed by their own privacy policies, which we do not control.

We are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policy of any external site you visit via links on our website.

11. Children’s Privacy

Our website is intended for B2B business use only and is not directed at children under the age of 18. We do not knowingly collect personal information from anyone under 18. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or website features. When we make significant changes, we will update the “Last updated” date at the top of this page.

We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy or our data practices, please contact us:

We will acknowledge your request within 5 working days and aim to resolve it within 30 days.